Twitter, one of the world’s most prominent social media platforms, has undergone a significant rebranding effort, replacing its iconic blue bird logo with a white X on a black background.
This change was introduced by Twitter’s owner, Elon Musk, who aims to transform the platform into an “everything app” called “X.”
While this development presents new opportunities for the platform and its users, it could raise concerns about online safety for young internet users.
The news has made headlines and trended on the platform itself, with many social media users questioning whether people will adapt to the significant change.
It is the latest in a series of significant changes to the app in the last year. On 9th November, Twitter released ‘Twitter Blue’ – a new service where, for $8 (£6.99) per month, users can pay to have a verified ‘Blue Tick’ on their profile.
What is a “super app” or “everything app” and is Twitter on its way to becoming one?
The term “super app” refers to applications that offer a wide range of services within a single platform.
An example of this is China’s “WeChat”, which has over one billion users in the country alone and provides multiple services, predominantly instant messaging, social media, and mobile payments.
When Musk bought Twitter in November 2022, he announced his desire to rebuild Twitter into an app more akin to an “everything app”.
During the announcement of “X”, Twitter’s new CEO Linda Yaccarino tweeted that the rebranding was about “transform[ing]” the global town square”, hinting towards a potential overhaul.
Due to the lack of information at this moment in time, it is difficult to say what changes will be introduced within the “everything app”.
The emergence of “X” and its impact on online safety
As Twitter transitions into the “X” branding, it’s important to consider how this change could affect young users’ online experiences.
As the features and functionalities of “X” are yet to be fully revealed, young people might be curious and eager to explore the platform. We recommend that parents and carers stay aware of the developments to the app so that they can have informed conversations and make informed decisions about whether it is appropriate for their child to use.
Twitter or “X”, like most other social media platforms, has a minimum age restriction of thirteen years old.
If your child uses Twitter, encourage them to report any inappropriate content or interactions they encounter, just the same as any other social media platform.
By promoting open communication and educating young people about responsible online behaviour, we can create a safer online environment for young users as they navigate the ever-evolving social media landscape.
